About

Our Story

MICUCCI Milano is a brand born from the urban and glamorous dream of its team, with a clear vision: to transform each bag into a symbol of style and identity. We represent the city as a dynamic space, a source of energy and inspiration, blending the allure of metropolitan chaos with the sophistication
of Italian and Neapolitan craftsmanship. Our bags are designed to adapt to every occasion, reflecting personality, emotions, and a cosmopolitan style.
MICUCCI takes its name from the surname of one of the two founders, Mrs. Micucci and her husband. A name that embodies innovation, elegance, and a shared entrepreneurial vision.

Mission

Our goal is to create accessories that reflect the people who wear them, integrating ethics, inclusivity, and sustainability. MICUCCI MILANO aims to be the choice for those who see the city as an adventure of discovery and style, offering versatile and customizable bags that are ideal for fast-paced urban life. We strive to represent excellence and authenticity through bags that are more than just accessories: true statements of style and character.

Vision

MICUCCI’s vision is clear: to represent excellence, authenticity, and uniqueness. The MICUCCI bag becomes a statement of style and identity, an open platform for individual creativity, and a declaration of belonging to a sophisticated, cosmopolitan community.

Values

SELF EXPRESSION
The MICUCCI bag is more than an accessory: it’s a blank canvas, ready to be transformed and reimagined. People personalize it with charms, patches, and accessories, bringing to life a truly unique piece. MICUCCI’s strength lies in the freedom it offers each customer to make the bag their own, reflecting personal tastes, experiences, and passions.

ECO-INCLUSIVITY
MICUCCI MILANO is committed to creating bags that respect the environment and promote inclusivity, embodying a model of eco-inclusivity that embraces both social and ecological aspects: Made in Italy quality, personalization, and durability.

VIBRANT
MICUCCI MILANO embodies bold luxury, designed for those who live the city with energy and character. The brand stands out for its strong aesthetic, blending modernity with metropolitan edge, speaking to those who seek accessories that not only complete their look but also express a defined, personal, and captivating style.

100% Made in Italy Certificate

This certification attests to the high quality of products originating exclusively from Italy, excluding any phase of production abroad. It follows the parameters of Italian law and adopts specific procedures. It is issued by the Institute for the Protection of Italian Producers, with Promindustria S.p.A. managing the relationships with companies.

Certification Objectives

Guarantee: quality and Italian origin.
Labeling: beyond the simple 'Made in Italy'.
Traceability: product numbering.
Anti-counterfeiting: brand protection.
Scouting: research of foreign distributors.
Accreditation: access to global distributors.
Benefits: advantages on facilitations.